Advertising is impersonal, one-way communication about a product or organization that is paid for by a marketer. There are several types of advertising wich are Institution advertising, Product advertising, Advocacy advertising, and pioneering advertising. The NBA would fall under institutional advertising because their adcertising is desinged to enhance the company's image rather than promote the particular product. Certain things in the NBA can also be product advertising because NBA player Derrick Rose 9.8 sneaker commercial he promotes the benefits of his shoe from others.
The National Basketball Association is one of the four major sports in North America wich was found in 1946.
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